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Get Your kit off
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Stanley is giving retailers the opportunity to offer customers who spend £25 or more on any Stanley product, a free organiser, plus the chance to win great prizes with the “Get your Kit Off” text to win competition. The promotion is valid on all Stanley products, including FatMax and FatMax XL and will run from 14 April to 12 July 2008.
David Osborne, Stanley’s head of marketing explains: “The expected rise in demand during the Stanley Spring promotion gives retailers the opportunity to purchase a wide range of discounted products from the FatMax XL, FatMax and Stanley ranges, covering a host of products such as chalk lines, saws, anti-vibe hammers and screwdrivers. And it couldn’t be simpler for our retailers – when they place an order they will receive FREE organisers along with some of the sexiest point of sale ever seen!”
As an added bonus, retailers can also take part in the ‘Get your Kit off’ themed incentive scheme and get to choose – depending on the amount of product purchased - from loads of high- tech gadgets like LCD HD ready TV’s, Sat Nav’s, Nintendo games consoles, golf club sets, as well as UK or Ireland Golfers’ Passports.*
The competition is also great news for your customers as they have the chance to win any sports shirt of their choice, courtesy of Stanley’s ‘Get Your Kit Off’ text to win competition. The rules are simple, by texting Stanley, customers are automatically entered into a prize draw for a sports shirt of their choice. There is one shirt up for grabs every day throughout the 90-day promotion and there is no limit on the amount of entries per customer – so if at first they don’t succeed…
To enter, customers will need to text STANLEY to 64446** for their chance to win, winners will be contacted on their phone within three days and will need to provide proof of purchase.
* while stocks last
** texts charged at your standard network rate
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